Appointy Tips

Time to get a Facebook Page now.

As you all know that we are launching our Email marketing solution, we would suggest every business to get one Facebook page now as our ready-to-use email marketing templates would be centered towards Facebook Page.

Holiday season is a great time to thank clients by offering them discounts, gifts, and deals and at the same time increase sales. You might be doing it already in the past. But this time, we want you to take a step forward and try to make a community of your fans from your clients.

This time, by offering discounts you will be getting 2 things:

» 1. More sales.
» 2. Managed Client information and feedback which you can utilize for future promotions.

So instead of sending discounts or deals in emails, our email templates would focus on sending information about discounts or deals on Facebook Page. Because of your offers, there would be more chances of your client becoming your Fan on the Facebook and we want you to take the advantage to form a community of fans.

Are you new to Facebook page concept? Consider reading below:

A Facebook Page is a customizable presence for an organization, product, or public personality to join the conversation with Facebook users. The Page focuses on the stream of content posted by the Page administrators.

By leveraging the real connections between friends on Facebook, a Page lets Fans become brand advocates. Posts by the Page will start to appear in News Feed, giving Pages a stronger voice to reach their Fans.

The three most important ways of leveraging Facebook for marketing:

» Establish a strong profile as this is the basis of your entire Facebook marketing strategy because it gives you the ability to show others what you can do, who you can help and what you have to offer. This is where you can list your website or blog and works as a wonderful portal to take people there. Get people to your profile and if they find it interesting enough, they will click on the links.

» Reach out to people in your niche and make connections. This is a wonderful way to reach out to others who are out there and share similar interests, and see how you can leverage that and help out both your businesses.

» Reach your target market easily by using the Facebook feature that allows you to see friends of friends.

To know more about Facebook pages visit Facebook’s official guide here. If you need help in creating your Facebook page then please do not hesitate to contact at manishi [at] appointy [dot] com and we would be more than happy to assist you further.

So stay tuned as in December 2009 we have more surprises for you (other than email marketing).

Note: Do not forget to update your Facebook link in Appointy from Admin area, within Customize tab under Settings menu. Once updated, you will not need to make any changes to ready-to-use templates and you can be growing your business with few clicks in less than 5 minutes.